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The first class of the Design and Creative Industries (DCI) programme under the Faculty of Arts and Social Sciences (FASS) launched the inaugural edition of its graduation exhibition.
"UBD Spectrum 2021: Anew" was officiated by Pg Dr Mohammad Iskandar Pg Haji Petra, Assistant Vice Chancellor (Administration). Also present at the opening ceremony was Dr Mohammad Ayub Sadiq, Assistant Vice Chancellor (Innovation and Enterprise); representatives from the Ministry of Culture, Youth and Sports; staff and students.
UBD Spectrum 2021: Anew is the successor to UBD Spectacle, the former graduation exhibition for the Art and Creative Technology (ACT) programme, which has since been reworked into the DCI programme to better encapsulate interdisciplinary areas of art, design and media, innovation and technology, and business management.
The projects on display range from a variety of different clusters within the creative industry such as visual arts, publishing, entertainment, films and animation, interior, furniture, and fashion design. With such a diverse line-up, the students hope to reach new heights and pave their way as creative individuals looking to work and contribute to Brunei's growing creative industry and collaborate with other industry professionals.
In addition to the showcase, gallery talks take place throughout the duration of Spectrum 2021 where the students discuss the research, ideation and development behind the conceptualisation and production of their projects.
As part of the 37th National Day official programme under the Ministry of Culture, Youth and Sports, the exhibition showcases various creative products, creative business ventures and academic research using the skills 28 final year DCI students have accumulated over the course of their time in Universiti Brunei Darussalam (UBD). The event was planned, managed and executed by the students as part of their training in curation and event management.
In his remarks during the opening ceremony, Pg Dr Mohammad Iskandar said that the showcase "not only celebrate research, creativity, and innovation but also the entrepreneurial spirit that we seriously encourage at UBD."
"The projects in this exhibition are the exemplary products of what can be achieved when we combine the practice of academic research with the knowledge of art, technology, and business," he added. "This synergy helps equips our students with the confidence and know-how to promote themselves, their brands as well as their products and services developed as a result of teaching and learning activities."
As a "University of Innovation and Enterprise", UBD fully supports the academic endeavour of Spectrum and what it stands for as a platform for students to fully tap into their creative potential with an entrepreneurial approach. Both UBD and Spectrum share the beliefs of showcasing and strengthening the relevance and development of the creative industries and their socio-economic impacts in Brunei Darussalam. This is in line with the nation's goals for Wawasan 2035 where it is important to equip the youth of Brunei Darussalam with the qualities and skills necessary for the workforce and for developing the country as the main driving force of the future.
To ensure that the participating students are future-ready and able to face and overcome the many challenges that exist in the fast-paced world today, UBD through the Faculty of Arts and Social Sciences (FASS), DCI and Spectrum has established a multidisciplinary approach in educating and training its students in order to prepare them for the high demands of our society.
In conjunction with the launch of Spectrum 2021, UBD's Entrepreneurship Village (EV) also kickstarted the first UBD Startup Showcase. The event included startups trained under the UBD Startup Centre (USC) which highlights their products and services on offer.
Both Spectrum 2021 and the UBD Startup Showcase hopes to show visitors UBD's continuous efforts to encourage their skills, talents and interests into potential livelihoods that they can pursue upon graduation.
Spectrum will be a month-long exhibition happening in the UBD Chancellor Hall from the 8th of April to 8th of May of this year, open from Mondays to Thursdays, and Saturdays from 9am to 7pm. However, during Ramadan, the opening hours will end at 3pm.
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